Wednesday, April 6, 2016

Cuba Libre... More than just a drink.


The Cuba Libre - a drink that has both political and social meanings.  

As I write this, President Obama is about to visit Cuba - the first American President to visit in approximately 90 years.  Much has changed in both countries, and in the drink since then, As a result, many angry words have separated these two countries - countries that should have been friends for most of the past 60 years.

One can not say for sure that the original drink was made with Coca Cola according to the linked article.  But by the 1940's, a Rum and Coke was what was understood to be a Cuba Libre.  During this time, Ernest Hemingway was becoming a native of both Florida and Cuba, being well known for being a patron of El Floridita Fast forward a few years, and we have the Cuban Revolution - where Castro threw out the corrupt Batista regime (as well as the American mob), and sided with the Soviets in the time of the Cold War.  As a result, the American public became brainwashed to see Cuba as an enemy nation.

During the early stages of Castro's rule, he nationalized virtually all of Cuba's industry, and did not compensate their owners (mostly American) for the taking of their property. (Bacardi's holdings were affected.  Luckily, they had enough resources to relocate their brand and production to Puerto Rico.) A large wave of people fled Cuba, coming to the US, and many of them settled in Florida - distorting the politics of the state for generations to come. Not only did we have an important group of business leaders who had a bug up their collective ass regarding Cuba, but we had a vocal group of people making sure that we couldn't easily make peace with the Castro regime.

Let's look at some complications that caused us problems: 

  1. Bay of Pigs fiasco
  2. Cuban Missile Crisis
  3. Cuban Trade Embargo
  4. Kennedy Assassination
Each issue on its own wouldn't be that bad.  But when the net effect of all of them are put together, it's easy to see how we'd be unable to have official relationships between our countries for 50+ years.  The Bay of Pigs fiasco made it possible for Castro to use his revolution as a potent symbol to encourage support for his regime against the will of the USA. The Cuban Missile Crisis allowed the US and USSR to deescalate tensions, preventing a war (that Castro wanted). The Cuban Embargo which prevented commerce between the two nations didn't help but to further separate the two nations from each other. Most people don't know this, but Kennedy was working on ways to get rid of the embargo before he was killed. Sadly, the one person who could have reversed this pattern of animosity between nations wasn't around to fix things - and as a result, we had an extra 50+ years of separation.

It's amazing how much flak Obama received for starting the process of normalizing relations between our two countries.  Unlike North Korea, Cuba has not developed nuclear weapons, nor has it developed intercontinental ballistic missiles.  Yet, until recently, I could legally spend money in the DPRK, and not in Cuba.  This is ludicrous!  I'm glad that I'm seeing positive changes occur in my lifetime....

But I will close out with a thought I had about 20 years ago, and wish I could have made true.  When my dad was cleaning out my grandmother's apartment, he found a bottle of Bacardi Rum that was labeled "Product of Cuba".  (I wish I could have saved that bottle and its contents.)  A few years later, the CEO of Coca Cola was a Cuban emigre. A couple of my co-workers were Cuban exiles.  A perfect thing to do would have been to bring in this bottle of rum, have a fresh bottle of Coke near my desk, and bring these two men over on New Years Eve to wish them a Happy New Year, and a free Cuba, all with true Cuba Libres in our hands.....






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